|
Getting your Trinity Audio player ready...
|
Is your website not showing up on Google? You’re not alone. Despite your efforts in building it, blogging regularly, and implementing SEO tactics, your brand or service is nowhere to be found. This is not just frustrating, it’s a problem that needs immediate attention. But fear not, it’s 100% fixable.
Frustrating? Absolutely. But fixable? 100%.
In this blog, we’ll walk you through 5 real reasons why your website is not ranking, and the ways to fix your SEO the right way. Whether you’re managing your site yourself or working with an SEO agency in Delhi, these fixes are not just theoretical, they are practical, proven, and doable.
1. Technical SEO Issues Are Blocking Google
Even if your website looks great to users, it might be unreadable to Google. That’s why technical SEO is your first checkpoint.
What goes wrong:
- Your site has crawl errors or no sitemap
- You’ve accidentally blocked bots with robots.txt
- The mobile version is broken
- Pages are too slow or show 404 errors
These are common SEO mistakes that silently kill your rankings.
How to improve website ranking:
- Use Google Search Console to scan for errors
- Submit a clean sitemap and allow bots via robots.txt
- Fix broken links and slow-loading pages using GTmetrix
- Make your site mobile-friendly and responsive
If your website is not ranking, technical flaws may be blocking the door.
2. You’re Targeting the Wrong Keywords
Your content might be valuable, but if it’s not using the right keywords, it won’t reach the right people.
This is one of the most common SEO mistakes made by business owners, chasing high-volume keywords without considering intent or competition.
How to improve website ranking:
- Use keyword research tools like Ubersuggest or Semrush to find search volume and difficulty
- Go after long-tail keywords with high intent
- Align content with what users actually search
- Build topical authority with focused keyword clusters
A smart SEO agency in Delhi would always begin with keyword intent, and you should too.
3. On-Page SEO is Weak or Missing
You may have heard the term “on-page SEO,” but it’s more than just inserting keywords. It’s about structuring your page so that Google and your users can understand what’s important.
Common SEO mistakes on-page:
- Missing meta descriptions or H1 tags
- Not using your keywords early in the content
- Poor internal linking
- No image alt text
- Unclear headings or paragraph structure
Ways to fix your SEO:
- Add your primary keyword in the title tag, meta description, first paragraph, and H1
- Use secondary keywords in subheadings and naturally throughout content
- Link related blog posts and service pages
- Add alt text to every image
On-page tweaks can be some of the easiest ways to fix your SEO and make big ranking gains fast.
4. Thin or Low-Quality Content
Google doesn’t rank websites just because they exist. It ranks content that’s valuable, helpful, and answers real user questions.
Thin, duplicate, or outdated content is another major reason why your website is not ranking.
How to improve website ranking:
- Create in-depth, well-formatted guides and service pages
- Answer specific questions your audience is asking
- Add stats, quotes, visuals, or case studies
- Avoid duplicate pages and remove fluff content
- Use bullet points, tables, and short paragraphs for readability
A seasoned SEO agency in Delhi will always prioritise content quality before publishing. So should you.
5. No Backlinks = No Authority
You could have perfect technical SEO and brilliant content, but if no one is linking to your site, Google won’t see it as credible.
Backlinks from trusted sources are still a top-ranking factor in 2025.
Ways to fix your SEO with backlinks:
- Reach out for guest posting on reputable blogs
- Create original research, surveys, or downloadable tools
- Use HARO to get featured in media
- List your business on quality directories
- Promote blogs through social and email
When your website is not ranking, backlinks can bridge the gap between you and Page 1.
Why Your Website Is Not Ranking on Google
Your website is not ranking due to crawl errors, weak keywords, poor content, missing on-page SEO, or lack of backlinks. Fix these to boost your visibility.
Want to Rank on Google?
Ranking on Google takes more than just launching a website.
If your website is not ranking, it’s often due to a mix of technical issues, wrong keywords, weak content, or lack of links. Fortunately, these are all fixable with the right SEO strategy.
Whether you’re doing it yourself or hiring an SEO agency in Delhi, remember, the key to successful SEO is staying focused on your user, optimising continuously, and tracking your progress. SEO isn’t a one-time activity; it’s a long-term digital investment that pays off when you put your user first.
Let iWrite India Fix Your SEO (The Smart Way)
If you’re struggling to rank and want expert SEO help that actually works, here’s why iWrite India is your go-to team:
Why iWrite India:
- We’re a result-driven SEO agency in Delhi with 10+ years of digital experience
- We audit and repair technical SEO issues that block your growth
- We use data-backed research to target keywords that matter
- We create search-optimised content that ranks AND converts
- We focus on long-term rankings, not short-term gimmicks
Want your website to finally show up on Google? Contact us now!
FAQs on Why Your Webiste Is Not Ranking
1. My website is not ranking, but it’s indexed. What should I do?
Just because your site is indexed doesn’t mean it will rank. Check keyword targeting, backlinks, and content quality. An audit using Google Search Console is a good starting point.
2. How do I know which keywords are right for my site?
Use keyword tools like Ubersuggest or Ahrefs to analyse volume, difficulty, and intent. Choose keywords that match your services and are achievable based on your domain authority.
3. What is one of the most common SEO mistakes people make?
Ignoring technical SEO. Many business owners focus only on content but forget to optimise the structure and speed of their site, which affects Google’s ability to crawl it.
4. How long before SEO changes start showing results?
Basic changes can show small results in 3–4 weeks. Larger growth typically takes 3–6 months, depending on competition, niche, and consistency.
5. Can I improve my SEO without hiring an agency?
Yes, if you have time to learn and apply best practices. But working with an expert SEO agency like iWrite India can speed things up, avoid mistakes, and deliver measurable ROI.
